Session Spotlight – Upgrade your Google Analytics data with Google Tag Manager

Looking to improve your Google Analytics data? In this session you’ll learn the following about getting started with Google Tag Manager:

  • Learn what Google Tag Manager (GTM) is
  • Why GTM is a valuable skill and tool to add to your websites along with Google Analytics (GA)
  • Examples and Use Cases
  • Direction on how to set up GTM with GA and free resources to help with continued improvement

Upgrade your Google Analytics data with Google Tag Manager by Patrick Stevens

 

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